The Cannes Lions International Festival of Creativity is the world’s leading gathering of brands, agencies, and creators, transforming the city into a global stage for breakthrough ideas and immersive brand experiences each year. As part of this landmark moment, DDB showed out with a fully integrated brand presence — spanning physical space, promotional collateral, social media, and experiential touchpoints — designed to stand out among some of the world’s most creative brands and campaigns.

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Roles

Graphic Design: Marc Morin, Arun Kumar, Jeff Kardos